Do you have a commercial real estate listing that just won’t sell or lease? It’s time to try some techniques to get that problem listing out of your hair!
Here are eight ways to advertise commercial real estate listings and get visibility without breaking your budget.
#1 Brochure Template ($185)
If you need help with your commercial property brochures, but you’re not ready to sign up for an expensive subscription or hire a graphic designer, consider our Brochure Templates. They’re easy to use, customize and there are no limits! Make an infinite amount of brochures at the one-time-fee, no subscription!
#2 Email your Contacts ($0)
Emailing your own contact list is a great first step to getting that commercial property sold or leased. You likely have a ton of investors, lessors, agents and brokers already at your finger tips. Advertise your commercial properties to your own list to get engagement and stay-in-touch.
#3 Social Media Posts ($0)
Another way to get your listing out to clients, friends, acquaintances, and random strangers you’ve added as “friends” is through social media.
Provide a few photos, description, and request people contact you for the brochure for your commercial property. You can also do walk-throughs of your properties with live video on your phone.
#4 Create a Video ($0)
Create an experience of walking around the commercial property, explain all the features of the space and building, make it interesting! You can also pay for a company to do a 360-walk-thru for premier listings.
#5 Free Listing Sites ($0)
This may not work for your $1 million-dollar property, but if you have a stubborn 1,200 SF office space, you may want to consider using Craig’s List or other free listing services. Here’s a list of free listing sites.
#6 Email Blasts ($59+)
When the free advertising leads to cricket chirps, don’t despair! You can advertise to your target audience and email investors, tenants and agents nationwide. Big Boys Blast claims they send to over 120k emails in one shot. Property Blast claims 90k emails. Property Campaign claims a list of 300k. Blast your listing information out to these folks for less than $100/per email.
Using commercial real estate email blasts as a marketing tool is easier and cheaper than direct mail, so I suggest trying the email blasts before you try any postcards or mailers.
#7 Press Releases ($60+)
Advertise your property with a service like PR Underground. Submit your listings to major news media outlets starting at $60. It’s easy and fast!
It’ll have your clients’ jaws dropping when you send them a HUGE list of media links that picked up their commercial property listings.
#8 Open Houses ($$$)
This can get expensive if you do something fancy like a wine tasting or lunch. But you can offer a catered sandwich plate and some cookies as a lunch buffet and still get local agents to pay attention.
Need your own email list? Get a Sales Funnel!
To start a sales funnel, the first step is getting a website. A sales funnel can’t be scaled without a main hub for your offerings and automations.
Anyone can create a beautiful website, slap buttons on it and call it “lead gen.”
I’m the only one offering the Sales Funnel Masterclasses to give you strategies on how to drive traffic to your website, create lead magnets that work, and nurture your leads so you can bring in more
sales.
A website without the ability to be used as a sales funnel is just jewelry. Pretty to look at, but not useful.
Without a sales funnel, you won’t get long lasting results, period.
If you’re nodding along, let’s get started! Schedule a call or zoom.
I’m out to take the “broke” out of commercial real estate brokerage.
I want to start with you.
You ready? Schedule a call or zoom.
