When I first started live webinars,
I got suckered into one of those
“5 Secrets that make webinars SELL!”
It poked at all my pain points,
“You’re wasting your time,
you’re not converting…” etc. etc.
And so, I did what most of us do,
I bought the $17 package.
What did I get?
A totally useless PDF that explained
Genius Model framework.
Anyone that has ever done a Google
search on webinar ideas knows this already.
(If you’re curious about using webinars
to scale your sales, check it out!)
What did I really expect for $17 from
a generic “I help all businesses” dude?
What got me is the “secrets” concept,
even though I know better.
The concept is simple.
Act like you know the “secret” to X.
Big money is only achievable
if you know X as well.
The problem with this, is it’s BS.
There’s no one secret that leads you
to increased income.
It’s a mix.
I have a Facebook page.
By itself, it sucks.
It doesn’t bring in any traffic
and zero leads.
That’s not why I’m active on Facebook.
I have a Facebook account to get
higher SEO rankings.
So, as long as I’m posting,
I get a small percentage of
“active” points and I get to
keep my coveted 1st page results.
Everything works together to create
sales, there is no single, silver bullet
that will make it happen.
It’s everything working together.
Your branding, message, copy,
follow-up, brochures, eBooks,
videos, emails, newsletters, SEO,
and social media make it happen.
But that’s a lot of stuff!
Luckily, you have a friend that put
all these things into an easy-to-follow
course that includes templates for
brochures, OMs, pre-written eBooks,
cold emails, email welcome sequences,
website copy and much more!
I teach a variety of marketing
techniques, including how to
automate and nurture leads
through hands-free funnels.
Best part?
I provide templates and content
to make it happen
FAST and EFFICIENTLY.
Teaching you marketing agency
level techniques is another way
I’m taking the “broke” out of brokerage.
