The Internet is a great place where you can find blogs and articles with concise information if you're looking to buy or sell commercial real estate properties, but some aspects of commercial real estate require an in-depth understanding. If you're an avid reader, you might consider reading a commercial real estate book which can be [...]
Since last year, I’ve been involved in an accelerator program for systems and processes. You know, the absolute most boring, slowest to implement, business necessity ever. One thing I’ve learned on my journey to systematize is to expand automations. I was sending the same email over and over again -> copy/paste from a Word [...]
The biggest thing that the CRE industry seems to ignore is visibility. Before you delete this email and proclaim, “Only residential people do that crap!” Hear me out! Visibility takes some work, I admit this. Personally, I prefer visibility work to cold calling any day! Would you REALLY rather do a day of cold [...]
I don’t have to tell you that commercial real estate is a competitive industry. We’re all looking for the next big thing that will give us an edge over the competition. One thing that I’m going to tell you (that’s kinda controversial) is this, when you’re brainstorming your marketing ideas, content, style and/or design, [...]
As they say, “the money is in the follow-up.” That holds true in commercial real estate as well. No, I’m not asking you to call these people over and over again until your blue in the face. I’m not a onesie twosie kinda person. Too much work. I’m an auto-pilot kinda gal. Follow-up can [...]
Today I want to talk about something that’s widely underused in commercial real estate, but very important for list building. And that something is “transitional calls-to-action”. That’s a fancy way of saying offering something in exchange for contact info. This can be anything from an eBook, market report, webinar, video, brochure, masterclass, etc.. The [...]
This is a true story, OK, I’m not making this up. I had someone schedule a Zoom with me with only one, single purpose in mind. To scream at me that IDXs are for residential ONLY and how stupid I was to suggest they were for commercial. This is a common misconception! Let’s [...]
A career in commercial real estate can be highly lucrative if you know how to succeed in the business. Success doesn't happen overnight, but there are opportunities in the market that can help you become a 7-figure agent. Fluctuations in the commercial real estate market can open doors for many agents to benefit from by [...]
Being in commercial real estate requires agents to develop creative solutions and methods of targeting prospective clients. A relatively recent advancement in commercial real estate is the introduction of ringless voicemail or voicemail drops. A ringless voicemail involves targeting consumers with a prerecorded audio message that is placed in their voicemail boxes. VoiceLogic. | Drop.co [...]
Cold emails can be a great way to target prospective clients by introducing them to your business and providing them details about your service offering. Cold emails might seem like they are easy to execute, but they require some effort on your part to ensure you effectively use this marketing tool. Consider our best tools [...]